Senior Audience Marketing Manager, required for global cloud-based tax compliance company in Brighton, East Sussex, hybrid working, competitive salary (details on request), plus exceptional benefits and a collaborative, hardworking but fun culture.
You will be responsible for setting the strategy and developing acquisition programs and end-to-end prospect journeys for B2B audiences. Are you a creative but also a very analytical person?
Varied duties working in a small team to include:
Design integrated campaigns leveraging multiple marketing channels such as account-based marketing, direct mail, social, email, webinars, and in-person events to increase prospect sales.
Partner with our content and creative teams to deliver compelling and thought leadership content, drive product and solution awareness.
Create campaign strategy, campaign calendar, and budget designed to deliver the outcomes of the plan. Expertise needed:
Excellent grasp of B2B marketing, B2B selling concepts and the sales pipeline.
8+ years B2B marketing experience with a focus on B2B SaaS
Prior experience in prospect and demand generation is a must
Proven experience building and managing ABM campaigns
Bachelor's degree. Degree in business, marketing or communications preferred. (MBA a plus)Experience with CRM automation tools (e.g. (url removed)), marketing automation platforms (e.g. Eloqua), and analytic tools (e.g. Tableau) a plus.
The Senior Audience Marketing Manager role in Brighton, is a full-time permanent position, hybrid (4 days remote, 1 day office), competitive salary plus 25 days holiday plus Bank Holidays, healthcare, medical insurance, critical illness, 10% annual bonus, pension, perk box. Genuine opportunities to progress your career at this growing global organisation.
Please be aware this advert will remain open until the vacancy has been filled. Interviews will take place throughout this period, therefore we encourage you to apply early to avoid disappointment.
Tate is acting as an Employment Business in relation to this vacancy
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