Your CV plays a big part in convincing potential employers that you’re suitable for an interview, but it is often the cover letter that accompanies your CV that will make the difference between you and the countless other applicants for the role.
Alas, we’re not all Shakespeare! So if you’re not confident in how to write a stunning cover letter, you’re in the right place – we’re going to go through a few things to help you through.
Do Your Research
I doubt there has ever been a really convincing cover letter written without an appropriate level of research being done first. Remember doing presentations back at school? If you went in without being prepared, you ended up making a fool of yourself. Be prepared. Having the force of research behind you means that anything you write in the letter will have some knowledge and purpose behind it.
Introduce and Confirm Purpose
Now we get to writing the letter itself. To start with, introduce yourself and in one or two lines tell the reader about yourself. Not how many pints you can drink, but how motivated or reliable you are. Then, confirm the purpose of the letter. For example, if the job you’re applying for is ‘Administration Assistant’, say that, and then tell them you’re perfect for the role.
Outline the Role and Give Examples
Another thing we had to do at school was write out the question we were about to answer. Well, without using up your entire word count (remember, keep it to one page), repeat one of the key requirements the employer has listed for the role, and then give an example from your CV of where you completed that task (or one just like it).
Do this for as many of the key requirements you can.
As always, leaving a strong impression is critical. Remember, recruiters are reading (or just scanning!) lots of applications aside from yours, so the ending is your chance to make them think, ‘yeah, we should interview this one.’ How to do that? Inject your personality into it – why should they hire you?